Overdeliver
Recently I've been thinking on how we can overdeliver to our clients. The Life Coach School Podcast (thanks for the recommendation Dave and Jess!) has encouraged me to consider more ways to do this.
I think it's important for any business, but especially a small one like ours. Hand-written notes, gifts for important life events, taking an interest in our clients beyond nutrition - just a few ways we can go above and beyond.